WALT DISNEY WORLD

What could have been a cookie cutter commercial for Florida Resident ticket offers evolved into a beautiful multi-part campaign celebrating, well, Celebration. A trip to Disney World is a reason to celebrate life’s big and small moments, and this campaign delivered the manifesto in spades.

Partnering with award winning director Henry Alex-Rubin, each vignette was shot with real families celebrating together.

AGENCY

LEAD PRODUCER: Wes Lagattolla

LEAD CREATIVE TEAM: Monse Valera, Jesus “Chui” Diaz, Anna Heath

ASSOCIATE CREATIVE TEAM: Ana Echols, Mary Robbins, Raaya Chakrabarto

ACCOUNT MANAGEMENT: Christie Weathers

PROJECT MANAGEMENT: Meaghan Brown, Holly King

PRODUCTION

PRODUCTION COMPANY: SMUGGLER

DIRECTOR: Henry Alex-Rubin

PRODUCER: Leah Alina

ASSISTANT DIRECTOR: Anthony Dimino

DIRECTOR OF PHOTOGRAPHY: Karina Silva

EDITOR: Nina Sacheron, CABIN NYC

SOUND DESIGN + MIX: Dave Wagg and Matthew Hodges, LIME Santa Monica

COLOR GRADE: Gregory Reese, Royal Muster

MUSIC: Oo-De-Lally by Roger Miller, from the film “Robin Hood”.